Are you a product entrepreneur embarking on your first product journey or expanding your product portfolio with new additions? You might be in the phase where you’re defining your product concept, which can be particularly challenging, especially if it’s your first time. You don’t want to overlook important details; you want to brief your manufacturer, […]

The goal of the Project Business Plan is to give insight in the business case and convince stakeholders in your organization or business why this new product is such a great idea.  Let’s dive in more details on why you need to create a project business plan and what should be inside. How to keep your […]

Are you thinking about manufacturing your own product idea? That’s amazing! There are various ways to do this. Outsourcing the manufacturing to a third party or manufacturing it yourself. White labeling your product or private labeling? It depends on objectives and resources which way is the best one for you. Let’s get into more of […]

Product-based businesses can scale and grow through a variety of strategies. One approach is to expand your product offerings to appeal to a broader customer base.  If you want to expand your offerings as product-based business owner you need to come up with new product ideas. New product idea generation is crucial in this phase for various reasons.  […]

The specific product samples required to move from prototype to final product will depend on the type of product being developed. However, some common samples that may be needed include materials samples to test for durability and quality, prototypes to test for functionality and design, packaging samples to test for protection and presentation, and user […]