Helping female founders transform product ideas into 7-figure product portfolios
Are you ready to evolve your daily operations for greater efficiency?
Say goodbye to inefficient product development and hello to a smarter, more profitable approach.
Over the past 20 years, I’ve spearheaded international product development at powerhouses like Bosch and Philips, managing multi-million-euro portfolios and launching dozens of successful products.
Today, I channel that expertise to empower ambitious women like you, product founders ready to scale, diversify their offerings, and build businesses with lasting impact.
Though my journey began in boardrooms and R&D labs, the most rewarding part has been fostering this vibrant community of women who are redefining what it means to build a product business on their own terms.
I quickly learned that without a structure, product development can spiral into chaos. So I began creating processes that helped me stay organized, on track, and actually enjoy the product journey.
Now, I help Product CEOS and leaders do the same, with revenue-driving frameworks that take you from concept to launch without the chaos and burnout. And build businesses on your own terms, with lasting impact.
Sound Familiair?
When I started out, I was thrown into the deep end, juggling timelines, teams, and endless checklists. I was managing suppliers, engineers, marketers, designers... and trying to hold it all together.
From Overwhelm to Clarity
Hey there, I’m Marie-Louise
Product Development Strategist, Mentor, and your go-to for building profitable products and revenue -driving systems.
After years of working as a freelance product development project manager for Consumer and B2B products for powerhouses like Bosch, Philips and SMEs, I saw firsthand how many capable leaders and executives were facing the same roadblocks, from unclear development stages to costly manufacturing missteps and launch delays.
I realized I could make a bigger impact by sharing my knowledge and experience with ambitious female product CEOs, not just one business at a time. That’s why I created my online coaching program.
Through structured programs, tools, and coaching, I now help more physical product-based businesses build with intention, strategy, and confidence, at scale.
I realized I could make a bigger impact by sharing my knowledge and systems
Derk-jan
former client
“Collaborating with Marie-Louise ensures that you are doing your utmost.“
"This is because of her mindful way of listening and asking questions. This bypasses the pitfall of technology and puts focus on the needs of the customers first"
What are clients saying?
"Marie-Louise speaks and writes in various languages"
Marijke
former client
Project management, marketing, sales, design, programming, content and never forgets to put the needs of our customers first.
"Marie-Louise is a good listener, has a pragmatic result-driven style and came with good insights"
Sjoerd
former client
Contact with Marie-Louise has been pleasant from the start. She took the time to properly understand our needs and goal. She defined the quick scan approach in good collaboration. Scan included situation analysis, interviews with colleagues, conclusion, and advice how to proceed.
For us very useful to build further actions upon. I can recommend working together with Marie-Louise.
"Marie-Louise is a great team player, with a proven track record in marketing"
Elisabeth
former client
She's passionate about making the consumer's and customer's voice heard throughout the organisation she works in and translates these consumer/customer insights into winning product propositions.
"By following the Project Management Starter Lab course I keep an overview of the different phases in a project"
Sandra
former student
The course is designed in such a way that the project structure and phases can be clearly followed, even for employees who have no experience in project management. The modules are well-arranged and can be easily stored so that they can always be used for a new project and as a reference work. The spreadsheets are clear and easy to use per project.
"It guides you through the entire project management process with a number of handy tools and templates"
Luc
former student
The Project Management Starter Lab course had a clear flow and structure. It is a real course for people like me who have no experience in managing large projects. A number of templates are clearly designed for a product development process. With a few very small adjustments, these forms can be used for other projects, such as a webshop/customer portal implementation in my case. This course helps you to shape your project well and is therefore definitely recommended.
CAPPUCCINO
can't live without
NETFLIX
favorite show
INTERIOR DESIGN
CURRENT HOBBY
PRODUCT DEVELOPMENT
PASSIONATE ABOUT
BAGS & COATS
PERSONAL OBSESSION
Get to know me
Weekly Strategies to Help You Scale Your Product Line.
Each week, you’ll receive practical strategies, real-world lessons from managing global product portfolios, and actionable insights to help you make smarter product decisions, without the overwhelm.
If you want to grow like a Product CEO, this is where it starts.