It’s quite a challenge to keep the review process of these materials smooth and efficient. When reviewing marketing materials for your new product, usually there are a lot of opinions involved…..because who doesn’t have an opinion on a commercial or ad? Team members from different disciplines review and give comments in multiple review rounds. And […]

Are you ready to scale your business? One way to do this is by expanding your product portfolio and adding more variations to your existing product lines. In order to scale your business this way, some level of professionalization in your New Product Development Process is required to create a smooth and efficient process. 3 […]

Do you have a great product idea and are you ready to take the next step? Before investing in the development of your new idea and moving into prototyping, you should do some research. In the end you want the following to be true: Your product’s development was a piece of cake. Your customers are […]

Do you recognize the sad feeling of having to update your project planning every week? Moving your milestones further and further away because of unexpected time-consuming activities? Activities which you might have overlooked? Then you might like this FREE guide! My 6 step approach that enables you to include all the important deliverables of your […]

Do you regularly think that you’re going crazy with all the things that need to be organized around your business and your personal life? You probably have a family to take care of or you have other obligations to loved ones and need to help them out. Sometimes you wish you could wave your magical […]

When you start up for the day it is so tempting to quickly check your email. Before you know it, you are drawn by all the urgent topics waiting in your inbox. Your focus is away from the priorities you have set yourself and the day flies by….. Do you recognize this? To break with […]

Are you an entrepreneur and do you have a great new product idea? Of course, you have a vivid picture of it in your head. And it does look amazing, right?  But a picture can say more than a thousand words. That’s exactly why you need to show your great idea in the form of […]

3 tools you need to use in your tech-oriented, tangible product-based business. Are you also looking to optimize your work processes and to work more efficient? When you are active in a technology-oriented, tangible product-based business, there are a lot of moving parts in new product development. No matter what stage you’re at in your […]

Running a technology-oriented, tangible product-based business comes with lots of moving parts. It can be complex and challenging sometimes. If you want to stay in control, keep overview and be focused on your business goals, you need structure in your new product development. Structure brings overview, control, and efficiency and that’s exactly what you’ll benefit […]