That’s exactly what you’ll achieve inside 
The Product Starter Lab. Your first step to becoming a confident Product Founder, in just one hour.

I'M READY!

Go from “just an idea” to a clear, validated product concept without guessing and wasting time and money.

Wondering if this mini-course is for you?

JOIN NOW!

You’ve got a Brilliant Product Idea....

Imagine if you could:

✨ Turn your scattered thoughts into a clear, structured product concept.

✨ Create a professional product brief and concept drawing ready to share with suppliers.

✨ Write a simple but powerful product business plan that proves your idea makes sense.

✨ Feel confident, organized, and ready to take your next step into bringing you product to life. 

But turning that idea into something tangible feels overwhelming.

Validate your product idea so you KNOW it’s worth pursuing.

Create a professional product concept brief that suppliers will take seriously. 

Create clarity in your next steps with a clear product business plan that sets you up for success.

a compact, actionable toolkit designed to help you:

the product starter lab is

LET'S DO THIS!

Your first step to becoming a confident Product Founder

You don’t need a big team or a background in product design.
You just need to get your product foundation right.

Elisabeth, consumer Electronics

"Marie-Louise is a great team player, with a proven track record in marketing.
She's passionate about making the consumer's and customer's voice heard throughout the organisation she works in and translates these consumer/customer insights into winning product propositions."

Create the Supplier Cover Sheet:
A professional document to present your concept to suppliers and manufacturers.

3

 Learn how to create a visual representation of your idea—even if you’re not a designer by following the Product Concept Sketch Guide.

2

Create Your Product Concept by using  a plug-and-play Word template to map out your product idea like a pro.

1

Here's what you'll learn in less than one hour.....

BONUS: Create your Product Business Plan by watching the Video Lesson, a step-by-step walkthrough that sets you up for success.

4

By the end of this course, you’ll have a complete, professional product concept and a clear product business plan for moving forward.

join NOW

You're in the right place!

You’re a female founder with a brilliant product idea but no roadmap.

You’re tired of Googling and piecing together random advice.

You want to start smart and not waste time or money guessing.

You crave clarity and confidence before investing in prototypes or suppliers.

The Product Starter Lab
is Definitely For You If:

You’re not ready to take action on your idea.

You’re building a service-based business.

 You only want to sell physical products that are 100% finished goods and don't need any changes or new development.



The Product Starter Lab
is NOT For You If:

Knowing you’ve taken the first real step toward building your proftitable product business.

 Feeling confident and clear about your next steps.

Holding a professional product concept and product business plan in your hands.

Every day you wait is another day your idea stays just that, an idea..

Your Product Idea Deserves This

Imagine where you could be in a few hours from now:

This course is your shortcut to getting started. And right now, you can grab it for just €47,
a fraction of what it’s worth.

YES, I'M READY!

marijke
public address systems

"Marie-Louise speaks and writes in various languages:

Project management, marketing, sales, design, programming, content and never forgets to put the needs of our customers first."

Elisabeth 
consumer electronics - baby care

"Marie-Louise is a great team player, with a proven track record in marketing.

She's passionate about making the consumer's and customer's voice heard throughout the organisation she works in and translates these consumer/customer insights into winning product propositions."

derk-jan
Conference systems

"Collaborating with Marie-Louise ensures that you are doing your utmost.
"This is because of her mindful way of listening and asking questions. This bypasses the pitfall of technology and puts focus on the needs of the customers first."

What Others are saying

When you dive into the Product Starter Lab, 

Here's how you'll go on your starter journey:

Create Your First Product Concept Sketch

Write Your Product Business Plan

You'ready to take the next step in your product journey!

Create Your Supplier Cover Sheet

Create Your Product Concept Brief

 i'm marie-louise anthonissen

I’ve seen the inside of countless product developments, and let me tell you, it all starts with a solid foundation of your product idea.

I’ve taken what I’ve learned and created the Product Starter Lab for you to get clarity in your first steps to develop your amazing physical product

20+ years of experience in new product development projects.
15+ new physical products in B2C & B2B.
Founder of Bureau Flo & The Physical Product Founder Hub & The Product Starter Lab.
Host of the podcast From Product Idea to a Thriving Business.

You’ve got the vision. You’ve got the passion.
Now, you’ve got the tools to make it happen.

Join the Product Starter Lab today and take the first step toward turning your idea into a reality.

Don’t Let Your Idea Stay Just an Idea.

Get Instant Acces for €47

This is a limited-time offer. Don’t miss your chance to start building your product-based business today.

Extra Bonuses! Extra Bonuses! Extra Bonuses! Extra Bonuses! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXLIMITED TIME OFFER! LIMITED TIME OFFER! LIMITED TIME OFFER! LIMITED TIME OFFER! LIMITED TIME OFFER! LIMITED LIMITED TIME OFFER! TIME OFFER!

JOIN THE PRODUCT STARTER LAB TODAY:

join now

€47

LIMITED TIME OFFER

Excl VAT

Create Your Product Concept by using a plug-and-play Word template

Learn how to create a visual representation of your idea with a product sketch

BONUS: Create your Product Business Plan

Create the Supplier Cover Sheet to get professional quotes for your new product idea

€99

So… Any Questions? Here Are Some Frequently Asked Questions.

Will this work for all type of product businesses and niches?

This will work for all type of product-businesses and niches that have an idea for a physical product + where product development is needed to bring a product idea to life. This will not work for service-based businesses or businesses that buy and sell finished goods. 

I don't have a product-business yet, only an idea, is this right for me?

Yes, the Product Starter Lab is the best place for aspirational founders who have an idea they’re ready to conceptualize, validate, develop and launch. 

DOes this program include templates I can use?

Yes, this mini-course contains ready-to-go-templates for the product concept brief and the product development business plan. Saving you countless hours creating this on your own. You can take your new product idea and immediately apply these templates .

How theoretical is the course?

The mini-course takes less than one hour and is extremely hands-on. You can take your new product idea and immediately apply what you learn. You’ll have small wins from the start. 

will I get one-on-one coaching?

The mini-course is self paced.