Stop starting development without boundaries. If suppliers and your team don’t know your limits, they will design beyond them.
Stop answering every question reactively
Constant responses feel productive, but they keep you stuck in firefighting mode.
Stop carrying decisions in your head
What lives only in your mind will resurface again and again.
With over 20 years of experience leading international product portfolios at Bosch and Philips, I’ve managed complex engineering projects, coordinated global supplier networks, navigated certifications, overseen multi-million-euro budgets, and launched physical products across Europe, the US, and Asia.
That means you’re not learning theory or beginner tactics.
You’re learning the same product development systems, decision-making frameworks, and cross-functional leadership tools used inside real product organisations, translated into practical, founder-ready steps you can apply immediately.
Learn which decisions female product CEOs make to regain Control. And Implement this mindset shift for women leading physical product companies who want clarity without complexity. Let this guide be your first step!